Training Programme Selling via Video Conference

Selling via video conference

Provided you have the opportunity to initiate new relationships via video conference, the challenge is to turn these first contacts into clients without letting them go cold during the sales process.

The training programme is available in-house or as an open multi-company course: 5 modules of 3 hours, minimum 2 people.

👨‍💼 👩‍💼 Who is this training for?

Micro-businesses, SMEs and large companies active in B2B
For

• Sales Managers
• Sales Directors
• Account managers
• Salespeople
• Internal Sales
• Owners of micro-businesses or SMEs in charge of sales
• Starters

🤝 After this training?

You will have practical tools to manage your sales effectively via video conference.
You will have discovered the best practices in this area
You will have advice to help you meet your challenges.
You will be able to sell more often and at the best price, in the way that best suits your clients.

👉 Training content

Over the 5 modules, you will cover the following topics:

1. Phasing your contacts
   • The Rule of 7 contacts and commitment
   • What are the essential conditions for moving forward step by step?
   • How to balance calls, video, emails and other means of communication
2. The relationship of trust
   • The parameters of a relationship of trust
   • Understanding your contacts and managing them on a 15- or 24-inch screen
   • Feeling comfortable with the format
3. The structure of a sales meeting via video conference
   • Personalised introductions (from hot calling to hot video)
   • Active listening in a limited time
   • How to engage the prospect (who we don't know) and the client (who knows us well)
4. Slides with meaning
   • Making the best use of presentation tools
   • Which content at which stage
   • Addressing the need of the moment according to Maslow
5. Technology tools
   • Good practice on video calls
   • The tools to use for conducting professional meetings
   • Personal organisation using technology tools

📋 Training methodology

The sessions are interactive (participative and inductive) and take place via video conference.

• We put you in touch with people who are in a similar situation and facing the same challenges.
• We give you all the time you need to share your experiences and discuss the specific cases that concern you.
• We provide you with the theory in advance (preparatory pack) and you send us your questions and examples.
• Our experts combine their know-how with advice and recognised best practice.
• Polls and brainstorming sessions encourage co-creation following a clearly defined mechanism and set of guidelines.
• Between sessions, personal action plans guide each participant according to their own needs.
• An app encourages you to take on additional challenges, combining enjoyment and learning

Throughout the programme you will gain new ideas and new perspectives that you can put into practice straight away.

🎤 About the expert

Stéphane Depaepe Founder of PHCom and of the ImproTraining programme, he has been a business consultant for more than 20 years. His job: helping companies grow through better organisation and the implementation of appropriate sales approaches. More than 5,000 people have followed his training programmes. Every year, more than 4,000 sales meetings are organised using his market activation methodology.

💶 Price for 5 sessions of 120 minutes via video conference €680 excl. VAT/person

• Minimum 3 people, maximum 8 people per group
• Over 3 weeks
• Session preparation
• 1 individual preliminary phone interview (30 minutes)
• 1 follow-up meeting 3 weeks after the end of the programme (45 minutes)
• The "Training on Sales Calls" handbook
• Access to session notes

In-house: price on request, other formats are available: Call us on +32 2 702 64 74.